Pre-launch · built for ourselves first

We build your website — then we run the business behind it.

A new site, free to see before you pay. Then we answer the calls, chase the leads, and keep the follow-ups moving — all on one platform that learns your business and automates the busywork.

Demo-first — you see it finished before you pay a dollar.

Operator Console
live
21
Anchor ScoreAn honest score — it climbs only when the work actually happens.
New lead · steel fabricatorheld for your OK
Follow-up · roofing quotedrafted
Missed call · text-backcaptured
🔒Nothing sends without your OK. Guardrails never turn off.
What you get

More than a website — the whole operation.

The site is just the front door. Behind it you get every message answered, the outreach worked, one platform running all of it, and a person on call when you want one.

The longer it runs, the more it learns your business — and quietly takes on more of the work.
Why CottLabs

A team that runs it for you — not a tool you operate.

Everyone else hands you software and a login, then leaves you to run it. We do the work end to end — a real team on the other side, not a ticket queue.

Ordinary software & agencies
  • You configure it — or wait in a ticket queue
  • It forgets every job the moment it's done
  • You start over, and re-explain, every time
  • You rent it — and it's never really yours
CottLabs
  • Done for you — you answer a few questions
  • It remembers every customer and every job
  • It picks up where you left off
  • You own what we build — it's yours to keep
See it work

One operator. Your whole operation. Around the clock.

Get found, capture every lead, convert the conversation, get paid — one loop that runs on your site and gets sharper every pass.

The CottLabs operator, at the center of your business
Step 01Get found
Step 02Capture
Step 03Convert
Step 04Get paid
The work

See sites we actually built

We're pre-launch on CottLabs — no borrowed logos or invented numbers. These are real, bespoke websites we designed and built for real businesses, plus the operator we run our own studio on. Yours is next.

A bespoke website we designed and built for Thibodeau & Co Carpentry, a Southern Maine carpenter Live build · click to open
Website build · demo-first

A Maine carpenter's full website

A complete, bespoke site we designed and built for Thibodeau & Co Carpentry in Southern Maine — replacing the WordPress build they were fighting with, finished and ready to review before a dollar changed hands.

View the live build →
Before After

A real redesign — Guest Associates, Inc. · drag the handle to compare, then view the live rebuild →

It looks perfect — much more organized, with a flow I could not replicate. I was really struggling on WordPress; this is straightforward, just as we wanted it. We appreciate you so much.

CT
Cody T. Thibodeau & Co Carpentry · Maine · view the build →
And the operator behind it — built for ourselves first
Operating system

CIPHER

A multi-agent operating system, built from scratch, that runs real workflows end to end — research, drafting, follow-up, and data hygiene. It's the shared brain behind everything we build for clients.

Sales operator

Terminator

A sales operator that automates prospecting, account research, voice-matched outreach, and CRM hygiene for B2B teams — drafts held for human approval, never sent blind.

See the full portfolio →
Four simple steps

See it before you spend a dollar

01

Tell us about it

A few questions — 5–10 minutes, bullet points are fine.

02

We build it for you

A real, finished website from your answers — done for you, start to finish.

03

You decide

Keep it, refine it, or walk away. You own the code either way.

04

Automate the rest

Layer in agents, automation, and custom software as you grow.

After you launch

We keep it running for you

Your build is quoted per project and bespoke — you see it finished before you pay. Care Plans are optional and start after launch: hosting, security, and updates handled for you, so you never touch code. Month-to-month, cancel anytime.

Spark

$50/mo
Keep it live & secure.
  • Managed hosting & SSL
  • Daily backups
  • Security & uptime monitoring
  • Up to 2 minor edits / month
  • 48-hour turnaround
Choose Spark
Most popular

Reaction

$100/mo
Actively maintained.
  • Everything in Spark
  • Up to 5 content updates / month
  • Pics, quotes, text & sections
  • Same-day priority support
  • Monthly check-in
Choose Reaction

Catalyst

$200/mo
Full-service partner.
  • Everything in Reaction
  • Unlimited reasonable updates
  • Priority turnaround
  • Quarterly new page or section
  • SEO & performance tune-ups + phone support
Choose Catalyst

Care Plans are optional — the site is yours to host anywhere. Build pricing is quoted per project.

Meet the founder

You work directly with Charlie.

CottLabs isn't a faceless agency or a ticket queue — it's Charlie Cott, a software engineer and sales professional who designs, builds, and delivers your project personally, start to finish.

For 15 years Charlie has worked in SaaS sales, marketing, and revenue operations — the growth playbook behind software companies. He's seen from the inside what actually makes a business win customers, not just look nice online. Tired of the hours lost to busywork, he built CIPHER — a personal operating system — from scratch. The same systems now build websites, automation, and software for clients.

"We build tools small teams can own — not templates they rent."
Charlie Cott, founder of CottLabs Charlie Cott
Founder · Builder · Designer
15 years in SaaS sales & RevOps
Software & design pro
Built CIPHER from scratch
Maine, born & based
Let's build

Start with a website that wins customers.

Tell us about your business and we'll design and build a real site — you see it before you pay. No risk, no obligation.

The only thing we can never get back is our time. Let me help you recover it.— Charlie

charlie@cottlabs.com